Digital Campaign Manager (Paid Social)

Permanent employee, Full-time · London

Your mission
Our Award Winning Creative Content team are looking for a passionate, enthusiastic, and detail-oriented Digital Campaign Manager to join our collaborative and driven Creative Suite working across HELLO! and HELLO! Fashion online. The Digital Campaign Manager will be responsible for delivering best-in-class data-driven integrated campaigns across a range of business areas including branded content, premium display, and social. HELLO! currently operates a hybrid working model 2 days per week at our lovely wework office on Bankside, London and three days from home.
Key Responsibilities
  • Activate and optimise branded content campaigns, paid and organic social campaigns, and premium display campaigns.
  • Coordinate delivery of Premium Display campaigns with Ad Ops.
  • Manage paid budgets for social and premium display campaigns, continually innovating and coming up with creative ways to enhance campaign performance using new features and tech.
  • Monitor campaign results, deliver insight on campaign performance, and make recommendations on how to improve campaign performance and profitability.
  • Daily tracking on campaign KPIs, manage and sharing regular reporting.  
  • Assist the Project Managers with post-campaign analysis reports for clients.
  • Building strong relationships with external stakeholders at key social media platforms.
  • Be proactive in industry knowledge sharing across the company to generate new digital ideas.
  • Experimentation mindset to test and optimise while brainstorming new and creative growth strategies.
  • Using strong research skills, identify trends and unique content ideas to leverage in sales pitches.
Your profile
  • Collaborative and positive team player.
  • Strong analytical skills with an ability to analyse and draw insights from large data.
  • Ability to identify new opportunities, test, learn and maximise performance.
  • Organised, proactive and shows initiative to solve problems. 
  • Creative thinker and brimming with new ideas
  • Ideally 2-3 years experience in similar role and industry
  • Paid Social Campaign experience - planning, strategy, activation, optimisation, and reporting.
  • Experience across multiple platforms including Facebook Ads Manager, Instagram, Twitter, TikTok and Snapchat.
  • You will have a solid understanding of all digital media channels including Display, Paid Social, Email and Programmatic.
  • Knowledge of tracking pixels, UTM parameters and basic code implementation.
  • Eligible to work in the UK
Why us?
HELLO! is proud of our philosophy for trusted, positive reporting and our celebratory attitude. Our  media  brand  is  at  the  fore  of  a  movement  for  a  kinder  world.
TRUTH: HELLO! approaches celebrity and royal news with a unique angle – firstly, if you read it on HELLO!, you can trust that it’s true. We do not report on rumours, gossip or unsubstantiated quotes, and we do not perpetuate such reports from other news outlets. Our reporting comes either directly from the mouth of the person being reported on, or from their representatives or very close contacts. Coverage from other outlets is only ever featured on our      platforms               if                       we        can         stand       it                up        ourselves.
TRUST: Celebrities trust HELLO! with their most intimate and private moments – weddings, engagement, baby news and births, as well as more difficult life moments and changes. They do this because they know that HELLO! will not sensationalise their story, and that they can trust us to convey facts in a kind, reliable and positive light. As a reader you can be sure that we’re   approaching   every   story   from   this   perspective   too. Editorial accuracy is of utmost importance and every article goes through a rigorous fact checking process. We will always correct any errors in a transparent way, and work hard to ensure   evergreen   articles   are   updated   as   regularly   as   possible.
KINDNESS: In 2019 HELLO! launched #HelloToKindness – as a response to negative and unkind comments on our social media accounts. We strongly believe that HELLO! should be a safe space for our celebrities and our readers. Since our brand launched, we have been committed to this mission of kind, positive and celebratory reporting. We choose to stay away from stories which we feel could be upsetting to the celebrity involved, even if the reporting is true and factual. We handle our reporting with a human approach and kindness is at the heart of      everything     we        do.
INTEGRITY: Our editorial code of conduct is strict and strong. All journalists and writers worldwide sign up to IPSO’s Editors' Code of Practice, and we commit not only to accuracy, transparency and firm fact checking, but also to our positive and kind approach.
FAMILY VALUES: We take celebrity concerns about the privacy of their families very seriously and will not publish photos of celebrity children when taken during private times. We would also never reveal details of a celebrity pregnancy or health concern against their wishes and we do not share details about our celebrities’ whereabouts that would impact their security.
COLLABORATION: Working hand-in-hand with personalities and their representatives is at the heart of HELLO!’s publishing philosophy, and we actively encourage collaboration and direct communication. Likewise, we are always eager to hear from readers who have information to share about a story or who feel a mistake has been made. We will work with you to corroborate facts as swiftly as possible.
Annual Leave: 25 days' holiday during each holiday year 
Additional holiday day for your birthday
Generous salary sacrifice Pension scheme 
Private Medical Insurance and Cash Plan*
Employee Assistance Program
Life Assurance 6 x salary*
Access to SmartHealth
Accident cover*
Income protection scheme*
Enhanced Maternity Pay: 16 weeks full pay *
* denotes service eligibility
About us


To influence and inspire with relevant, exclusive and entertaining content in a positive, celebratory and kind environment via stringent editorial integrity.

History of Hello

HELLO! is a market-leading lifestyle and celebrity publication, known for its positive and celebratory reporting and unrivalled showbiz exclusives which have been entertaining audiences since 1988.

Over the years, its digital brand has transformed from a small legacy publishing site into an influential global website.

HELLO! is part of the HOLA group, who launched ¡HOLA! magazine in Barcelona in 1944. The husband and wife team of Antonio Sánchez Gómez and Mercedes Junco Calderón launched the publication with the aim of adding some sparkle to their readers’ lives. Always positive,¡HOLA! and HELLO! continue to remain true to the guiding principles of a new type of journalism - always positive, highly visual and celebratory, allowing readers a moment of escape into the worlds of the rich and famous to inspire, brighten and entertain.

With offices in London, New York and Toronto, HELLO! Magazine is now a 24-hour global website, with unique user experiences in our three main audience territories of the UK, US and Canada.

Our readership is more global than that however, with audiences also visiting the site from Australia, India, Europe and all other parts of the world.

HELLO! looks forward to hearing from you!
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