Your mission
We are looking for a passionate, enthusiastic, and detail-oriented Digital Campaign Manager to join our collaborative and driven Creative Suite working across HELLO! and HELLO! Fashion online. The Digital Campaign Manager will be responsible for delivering best-in-class data-driven integrated campaigns across a range of business areas including branded content, premium display, and social.
Please note this is a hybrid role, working 3 days in our London office.
Key Responsibilities
- Activate and optimise branded content campaigns, paid and organic social campaigns, premium display campaigns and marketing campaigns.
- Manage paid budgets for social and premium display campaigns, continually innovating and coming up with creative ways to enhance campaign performance using new features and tech.
- Monitor campaign results, deliver insight on campaign performance, and make recommendations on how to improve campaign performance and profitability.
- Coordinate delivery of Premium Display campaigns with Ad Ops.
- Daily tracking on campaign KPIs, manage and sharing regular reporting.
- Assist the Project Managers with post-campaign analysis reports for clients.
- Building strong relationships with external stakeholders at key social media platforms.
- Be proactive in industry knowledge sharing across the company to generate new digital ideas.
- Experimentation mindset to test and optimise while brainstorming new and creative growth strategies.
- Using strong research skills, identify trends and unique content ideas to leverage in sales pitches.
Your profile
You will have a solid understanding of all digital media channels including Display, Paid Social, Email and Programmatic.
- Strong analytical skills with an ability to analyse and draw insights from large data.
- Knowledge of tracking pixels, UTM parameters and basic code implementation.
- Ability to identify new opportunities, test, learn and maximise performance.
- Organised, proactive and shows initiative to solve problems.
- Creative thinker and brimming with new ideas.
Experience
- Paid Social Campaign experience - planning, strategy, activation, optimisation, and reporting.
- Experience across multiple platforms including Facebook Ads Manager, Pinterest, Google Ads, Instagram, Twitter, TikTok and Snapchat.
Qualifications
- Paid Social Campaign experience - planning, strategy, activation, optimisation, and reporting.
- Experience across multiple platforms including Facebook Ads Manager, Pinterest, Google Ads, Instagram, Twitter, TikTok and Snapchat.
About us
MISSION STATEMENT
To influence and inspire with relevant, exclusive and entertaining content in a positive, celebratory and kind environment via stringent editorial integrity.
History of Hello
HELLO! is a market-leading lifestyle and celebrity publication, known for its positive and celebratory reporting and unrivalled showbiz exclusives which have been entertaining audiences since 1988.
Over the years, its digital brand has transformed from a small legacy publishing site into an influential global website.
HELLO! is part of the HOLA group, who launched ¡HOLA! magazine in Barcelona in 1944. The husband and wife team of Antonio Sánchez Gómez and Mercedes Junco Calderón launched the publication with the aim of adding some sparkle to their readers’ lives. Always positive,¡HOLA! and HELLO! continue to remain true to the guiding principles of a new type of journalism - always positive, highly visual and celebratory, allowing readers a moment of escape into the worlds of the rich and famous to inspire, brighten and entertain.
With offices in London, New York and Toronto, HELLO! Magazine is now a 24-hour global website, with unique user experiences in our three main audience territories of the UK, US and Canada.
Our readership is more global than that however, with audiences also visiting the site from Australia, India, Europe and all other parts of the world.
