Your mission
Location: London (Hybrid) Tuesday, Wednesday & Thursday in the London Office, Monday & Friday WFH
This is a fixed term position working five days per week from 2pm to 10pm, supporting HELLO!’s evening social coverage.
Contract: Fixed-term cover
We are looking for a creative, digitally savvy Social Media Video Producer (Freelance) to join the HELLO! editorial team. This role will play a key part in creating engaging, social-first content across HELLO!’s platforms, including Snapchat, Instagram, Facebook, Threads and Pinterest.
You will be responsible for identifying emerging trends, producing compelling short-form video and translating celebrity, lifestyle and entertainment stories into highly engaging social content. The role requires someone confident both behind and in front of the camera, able to capture exclusive moments at events, red carpets and interviews while turning them into shareable, platform-native content.
Working closely with editors, reporters and the wider social team, you will help grow HELLO!’s digital reach by producing viral-ready content that reflects our positive, celebratory and highly visual storytelling style.
To apply, please send us your CV and a cover letter.
Key Responsibilities
Social Content Creation
Create engaging, social-first content across HELLO!’s social platforms, including Snapchat, Instagram, Facebook, Threads and Pinterest.
Short-Form Video Production
Plan, film, edit and publish short-form video content that captures celebrity, lifestyle and entertainment moments in an engaging and shareable way.
Snapchat Content
Support and develop HELLO!’s Snapchat presence by producing creative, platform-native content that resonates with younger audiences.
On-Camera Storytelling
Feel comfortable presenting, interviewing and capturing behind-the-scenes moments at events, red carpets and exclusive celebrity moments.
Trend Identification
Stay ahead of emerging social media trends, viral formats and storytelling techniques, identifying opportunities before they reach the mainstream.
Editorial Collaboration
Work closely with HELLO!’s editorial team to translate key stories into compelling social content and support wider editorial priorities.
Audience Engagement
Use performance insights and analytics to understand what resonates with audiences and continuously optimise content to maximise engagement and reach.
Platform Innovation
Explore new storytelling formats, features and emerging platforms to help HELLO! remain at the forefront of social media publishing.
Your profile
Creative Instinct
Strong understanding of what makes engaging, shareable and viral social content.
Platform Knowledge
Deep familiarity with social media platforms including Snapchat, Instagram, Facebook, Threads and Pinterest.
On-Camera Confidence
Comfortable presenting, interviewing and appearing in social video when required.
Editorial Mindset
Strong news judgement and an understanding of celebrity, entertainment and lifestyle storytelling.
Adaptability
Able to work in a fast-paced editorial environment and occasionally attend events, red carpets and industry moments.
Experience
Social Media Expertise
Experience creating and publishing social-first content across multiple platforms.
Video Production
Strong filming and editing skills with a good eye for visual storytelling and pacing.
Editorial or Media Environment
Experience working in digital publishing, media, entertainment or a newsroom environment is highly desirable.
Trend Awareness
Demonstrated ability to spot social media trends early and translate them into engaging content.
Qualifications
A relevant qualification in journalism, media, digital production or communications is desirable but hands-on experience is essential.
About us
MISSION STATEMENT
To influence and inspire with relevant, exclusive and entertaining content in a positive, celebratory and kind environment via stringent editorial integrity.
History of Hello
HELLO! is a market-leading lifestyle and celebrity publication, known for its positive and celebratory reporting and unrivalled showbiz exclusives which have been entertaining audiences since 1988.
Over the years, its digital brand has transformed from a small legacy publishing site into an influential global website.
HELLO! is part of the HOLA group, who launched ¡HOLA! magazine in Barcelona in 1944. The husband and wife team of Antonio Sánchez Gómez and Mercedes Junco Calderón launched the publication with the aim of adding some sparkle to their readers’ lives. Always positive,¡HOLA! and HELLO! continue to remain true to the guiding principles of a new type of journalism - always positive, highly visual and celebratory, allowing readers a moment of escape into the worlds of the rich and famous to inspire, brighten and entertain.
With offices in London, New York and Toronto, HELLO! Magazine is now a 24-hour global website, with unique user experiences in our three main audience territories of the UK, US and Canada.
Our readership is more global than that however, with audiences also visiting the site from Australia, India, Europe and all other parts of the world.
