Second Act Writer

Permanent employee, Full-time · London

Your mission
HELLO! Magazine’s Second Act is a platform and community celebrating and supporting women in midlife. It reframes midlife as a time of possibility, reinvention, and empowerment, offering inspiration, advice, and stories from women embracing their next chapter. Second Act combines expert guidance, community engagement, and immersive experiences to help women live their most confident, exciting, and fulfilled lives.
 
Community is at the heart of Second Act, so we need a writer who puts it at the heart of everything they create too. This role is ideal for someone who loves planning as much as writing: not just pitching ideas and writing features, but understanding that great editorial doesn’t end when an article is published, but is carefully thought through, scheduled and carried across newsletters, social media and meaningful audience conversation.
You’ll be a core voice of HELLO!’s Second Act, bringing structure, clarity and momentum to the editorial workflow while writing smart, warm stories that get our audience talking and shapes how they experience the brand across different platforms and touchpoints.
Key Responsibilities
  • Help plan and organise editorial output across features, newsletters and social, working to clear schedules and deadlines
  • Pitch and write story ideas informed by audience insight, cultural moments and community response
  • Develop and write regular newsletters, with a strong sense of voice, rhythm and audience connection
  • Engage actively with the Second Act community – responding to comments, feedback and conversations where appropriate
  • Input creatively into every step of our podcast production process, from suggesting guests and conversation topics to editing transcripts and writing promo articles and press releases
  • Cultivate your intimate relationship with our community to help plan both online and IRL events 
  • Work closely with the social team (and create social content yourself) to ensure stories are translated effectively for Instagram, Facebook and other platforms 
Your profile
  • You are a strong, confident, experienced writer with a warm, trusted voice, with a background in women’s lifestyle brands and publications who put community at their hearts
  • You’re immersed in midlife communities, with a deep understanding of the topics and issues that get 40+ women talking, thinking and engaging 
  • You instinctively think about audience and community when developing stories
  • You’re experienced at writing for different formats: longform, shortform, newsletter copy and social captions
  • You’re confident at using different platforms and planning tools to create and optimise digital content 
  • You’re collaborative, organised and comfortable juggling multiple deadlines
Experience
  • Significant experience in women’s lifestyle, community-focused or midlife brands and publications.
Qualifications
A relevant degree is desirable but not essential.
Benefits
  • 25 days annual leave per year (for full time employees)
  • 1 birthday day per year
  • Private Medical Scheme
  • Employee Assistance Programme
  • Life Assurance currently 6 x salary
  • Generous Employer Pension contributions
  • Group Income Protection Scheme
  • Plus all of the perks of working for a fun media company!
To apply, please submit a CV and a cover letter along with this task:
We ask applicants to come up with a regular content series for Second Act (this could be for the website, social media, newsletter or other format of your choice!). Tell us why you think it’s right for our audience, how you would plan and execute it and get our community engaged with it. 

Please note this role requires at least 3 days working in our London office with the other days working from home.
About us

MISSION STATEMENT

To influence and inspire with relevant, exclusive and entertaining content in a positive, celebratory and kind environment via stringent editorial integrity.

History of Hello

HELLO! is a market-leading lifestyle and celebrity publication, known for its positive and celebratory reporting and unrivalled showbiz exclusives which have been entertaining audiences since 1988.

Over the years, its digital brand has transformed from a small legacy publishing site into an influential global website.

HELLO! is part of the HOLA group, who launched ¡HOLA! magazine in Barcelona in 1944. The husband and wife team of Antonio Sánchez Gómez and Mercedes Junco Calderón launched the publication with the aim of adding some sparkle to their readers’ lives. Always positive,¡HOLA! and HELLO! continue to remain true to the guiding principles of a new type of journalism - always positive, highly visual and celebratory, allowing readers a moment of escape into the worlds of the rich and famous to inspire, brighten and entertain.

With offices in London, New York and Toronto, HELLO! Magazine is now a 24-hour global website, with unique user experiences in our three main audience territories of the UK, US and Canada.

Our readership is more global than that however, with audiences also visiting the site from Australia, India, Europe and all other parts of the world.

HELLO! looks forward to hearing from you!
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